When your lip and gum are sore from snus This is something that every snus user have experienced sometime. Your lip and gum feel sore and the snus sting and your lip may become calloused and wrinkly. But there are ways to mitigate and heal your lip and gum. Here you can read about some of the reasons and what you can do to prevent it in the future. Too hard and/or too dry snus Your snus is too hard and/or too dry or not enough kneading. [Read More]
The history of Swedish snus from Columbus to today
Columbus got the tobacco plant as a gift, in Sweden it was grown all over the country and when the EU wanted to ban the Swedish moist snus it became rebellion. Learn about the journey from a tobacco plant to your snus can.
Columbus in the West Indies 1492 On his first journey to find India, the Italian explorer Christopher Columbus under the auspice of the Catholic monarchs of Spain found the tobacco plant in Haiti and brought it back to Europe. The French ambassador in Lisbon The French ambassador in Lisbon Portugal, Jean Nicot, served from 1559 to 1561 under the king Henry II. When Nicot returned to France from Lisbon he brought tobacco plants. [Read More]
Kronobergers hoard snus on Florida's coast during the hurricane Dorian
What is worst? Being hit by the hurricane Dorian or trapped inside without snus? This is a translation of an article published by Swedish Radio about a swede living in Florida during the hurricane Dorian.
I read an article published by the Swedish Radio on 3 September. It is relating to snus and the hurricane Dorian. The article is about a swede living in Florida and what he had to say about the current hurricane Dorian. He’s fear of the hurricane Dorian and the risk of sitting at home without snus. So he stockpiled on snus. You can read my translation of the article and the interview below. [Read More]
The Swedish Snus portion bags revolutionized the smokeless tobacco industry
Loose snus was considered soggy and unfresh. But the brilliant idea to put snus in a tea bag changed all that. With the invention of the portion bag, snus use will never be the same as it once was.
Snus has a long tradition in Sweden dating back to the early 18th-century. It is a grind moist steam-pasteurized tobacco whos predecessor was the dry snuff popular among the aristocrats in France. If you are interested in the transition from snuff to snus, you can read more about what snus is and the history of snus on this site. “Snus deserves a Nobel Prize in medicine" Lars Dahlgren, CEO Swedish Match, quoted in an article in Dagens Industri 2018-04-04 [Read More]
Production and product quality of Swedish snus
Swedish snus has been around for hundreds of years, but development and production today is incredibly different from what it looked like in the beginning.
Snus has been around for generations in Sweden. Ljunglöfs Ettan was introduced in 1822 and is still on the market today. But how is product development conducted today? In this post, I will try to answer that question with the help of snuspodden (the Snus podcast) by Swedish Match. The flavor is important in the development In the old days flavors were used to disguise the bad taste and rancid snus. [Read More]
What happened when women started to use Swedish snus
It is known that snus traditionally is a male bastion. But that changed when a marketing manager at Swedish Match went to the hairdresser. This is the story about how an old Swedish product reinvented itself and found a new target group.
A 200 years-long struggle for taste The struggle to find better-tasting snus has been going on for over 200 years. And when Patrik Hilldingsson took up the post of communications manager at Swedish Match in 1997 at the age of 29, it was considered that a snus user was a man. That was the opinion his retiring predecessor conveyed to Patrik when they discussed the subject in the sauna after a badminton match. [Read More]